Artist Workshops - Marketing Essentials for Artists


Tue, 17 July - 10:00 AM $30 per day

 [email protected]

Tue, 17 July - 10:00 AM

Workshops for emerging and professional artists - Open to all artists on the Fraser Coast, of any art form.

Facilitated by Stephen Clark

How to connect with the marketplace and potential customers can be a challenging and perplexing question for visual artists. There are many options but how do you identify the right opportunities for you and take best advantage of them?

This workshop aims to prepare artists to better market their visual arts/crafts practice. It will introduce participants to the essential principles of marketing, provide an understanding of the art world and arts customers and discuss the key elements of the marketing toolkit including pricing, promotion, distribution and branding. There is also a special segment about marketing and selling online.

The workshop provides visual artists/crafters with the foundation information needed to better identify market opportunities and connect with the marketplace in order to enhance their arts business prospects.

Where: USC Fraser Coast Executive Suite (C-block) - 161 Old Maryborough Road, Pialba

Cost: $30 per person per day (includes lunch)
Bookings essential, places are limited.

The Regional Arts Development Fund is a Queensland Government and Fraser Coast Regional Council partnership to support local arts and culture.